In the fast-paced world of business to business marketing, email is one of the most popular digital marketing tools for reaching potential customers and nurturing relationships with existing customers. In fact, 40 percent of B2B marketers cite email newsletters as a powerful component of their marketing strategies. However, simply sending emails is not enough. To […]
Category: Email
Why Are My Emails Going to Spam? (Eight Easy Fixes)
Nothing is quite as annoying as your carefully crafted emails landing up in the recipient’s spam folder. If you’re on a shared hosting plan, all it takes is for one of the other websites on the same IP address to get marked as spam, and it will impact your email score. In this article, I’ll […]
Configuring iPhone Outgoing Mail Servers (A Step-By-Step Guide)
In today’s digital age, email is everywhere in our daily lives, from personal communications to business correspondence. Whether you’re a busy professional or even someone with an active social and community life, configuring your iPhone’s outgoing mail server is essential to ensure seamless communication. This quick guide walks you through setting up and troubleshooting your […]
What Is The Best Email Hosting For A Small Business?
Email is a vital tool for businesses of all sizes, including startups and small companies. It provides a convenient way for people to contact you and enables you to stay in touch with clients. But for this communication to be effective, you’ll need to choose the best email hosting for small businesses. To do that, […]
Why Won’t My Email Send? Four Tips to Get You Back on Track
We’ve all been there—you typed out an important email, hit send, and nothing. Your email won’t send, and you’re left wondering why. Email errors like this can be particularly concerning for business owners. Whether you’re confirming an order, sending a proposal, or just trying to touch base with a client, email issues disrupt your workflow. […]
Mailchimp vs Klaviyo: Which Email Marketing Platform Should You Choose?
The number of email users worldwide is expected to reach 4.7 billion by 2026. That’s a huge incentive to use email marketing to promote your business. But to do so effectively, you’ll need quality email marketing software, which might mean choosing between Klaviyo and Mailchimp. While both of these email marketing platforms offer free plans, […]
3 Email Deliverability Tools for Your Business
Not every email you send is going to reach subscribers’ inboxes. It’s possible for your emails not to arrive entirely or to end up in the spam folder. If this is happening with your mailing list, you have an email deliverability issue on your hands, and you need to solve it quickly. An email deliverability […]
Email Protection Software: 5 Options for Your Business
Email remains one of the easiest ways to connect with your customers. However, this method of communication is prone to threats like spam, malware, and phishing attacks. Not only can this be frustrating, but it can result in compromised accounts and data theft. You can secure your business inbox using powerful email protection software. This […]
Constant Contact vs Mailchimp: Which Email Marketing Platform Is Better?
For every dollar you spend on email marketing, you stand to earn 36 more for your business. That’s an impressive return on investment (ROI). So, you might be looking for the best email marketing software to boost your income. If you’re debating between Constant Contact vs Mailchimp, you’ve come to the right place. While these […]
Email Compliance for Small Businesses: A Beginner’s Guide
Email remains one of the most popular forms of communication for businesses and organizations. In fact, over 63 percent of professionals prefer to use email for marketing automation compared to content or social media. However, it’s essential to handle email data ethically. Email compliance ensures that your organization’s email activities conform to federal rules and […]
