One of my most popular posts for the month of May was How To Make $100 A Day From Reseller Hosting.
As we enter the summer months, young entrepreneurs especially, are jumping on-board the Reseller Hosting bandwagon to get some customers and start diversifying a nice business.
Since making that post, I’ve actually had quite a few people reach out to ask for more help getting their first couple of customers.
Remember, it takes 4 new customers a day at $29.95/month to make that $100 profit a day (less expenses). Since this is recurring revenue (bills each month) you really only have to focus on 1 or 2 new customers a day for a couple of months to have a sustainable $100/day business.
Look in the Yellow Pages
I would say get out your phone book; but who does that anymore? You can simply get on YP.com or start looking for high ticket items. For example, HVAC services in Kansas City.
Start clicking around on some of the website links. Look for ones that are “outdated” or not mobile optimized. [I’d screenshot a few, but I don’t want to “call out” companies publicly. You can go do this yourself though in any city.]
Get on the phone or make an office visit
Once you have a handful of “potential” clients, give them a quick phone call or go visit their office. Explain to them you can offer them a “new” website for a special promo rate and provide high-speed cloud web hosting.
Make sure you tout our Reseller features (especially the free SSL) and let them know that faster hosting = better search engine listings = more customers. This is one main way you can justify charging more than the “large brands” such as HostGator/Blue Host. Let them know, they’ll have much better results going with you!
I suggest “high ticket items” such as HVAC as these companies tend to have more capital and are a lot more likely to buy a complete website from you, where you can charge an initial development fee then on-going maintenance/hosting. Other niches may include Landscaping, Lawn Care, Plumbing, Irrigation Systems, etc.
Use WordPress to develop
You don’t have to be educate in web design to develop a pretty website. Using WordPress you can pretty much get a nice template for around $50 – $100 and modify it enough to make it look super professional.
If the client is super anal and wants a custom job, you can always outsource to a professional WordPress designer (I’d be more than happy to recommend one).
What you’ll often find, most companies just want to have a website that works seamlessly across multiple devices and contains a control panel where they can make their own updates. It’s a real pain in the butt having to call a developer to change an address/phone number on a website.
Don’t forget the extras
Most companies don’t want to pay multiple companies for their “website.” Throw in social media integration/management, search engine optimization, pay-per-click management, etc. as an upsell! Even if you aren’t an expert, you can always learn by reading (what I do) or outsource to other professionals.
Over the next several weeks I’m going to continue on this series of posts titled “the path forward towards $100 a day with Reseller Hosting” so be on the look-out for much more content!
Feel free to let me know if you have any questions!
Ryan Gray is the founder and CEO of NameHero, one of the fastest growing independent web hosts in the United States. Ryan has been working online since 1998 and has over two-decades experience in Internet Entrepreneurship.