I couldn’t help myself with the “Obey” headline. I’m sure many of you have seen it used throughout the years for various products from weight loss to skin care. Anyways that’s not the conversion tip I want to share today. Over the years Ruck and I have successfully used the GEO location on our landing pages. If a visitor feels special they’re more likely to click through to other pages and become a successful conversion. From dating to weight loss to biz opp even surveys we’ve used this time-and-time again.
One of the most widely used scripts is from MaxMind where their GeoIP JavaScript Web Service can be used to display a users location for free. Here’s an example:
Country Code:
Country Name:
City:
Region:
Region Name:
Latitude:
Longitude:
Pretty cool huh? A very effective, yet simple, way to increase conversion rates on your landing page. You can use this right now with the following code:
<script language=”JavaScript” src=”http://j.maxmind.com/app/geoip.js”></script>
Country Code: <script language=”JavaScript”>document.write(geoip_country_code());</script>
Country Name: <script language=”JavaScript”>document.write(geoip_country_name());</script>
City: <script language=”JavaScript”>document.write(geoip_city());</script>
Region: <script language=”JavaScript”>document.write(geoip_region());</script>
Region Name: <script language=”JavaScript”>document.write(geoip_region_name());</script>
Latitude: <script language=”JavaScript”>document.write(geoip_latitude());</script>
Longitude: <script language=”JavaScript”>document.write(geoip_longitude());</script>
If you’re not already using this or a similar script start split testing it today. We’re certain you’ll find even higher conversion rates and discover many creative ways to implement it into your campaigns.
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