I get two common questions on the IMGrind.com live chat that I would like to answer in detail:
1) How is the IMGrind Community different than other forums and communities?
2) What is the best way to get started making money online?
Over the last year there has been an influx in Internet Marketing training forums that offer coaching and training especially in the CPA affiliate marketing space. As the Internet continues to evolve, resources to assist others interested in increasing their web presence, are developed. At IMGrind.com we strive to be the “go to” source for everything concerning making money online. While we do consider CPA affiliate marketing a lucrative source it by all means is not the only way to make money online. There are multiple ways for people of all skill levels. If you can write and operate a computer you can make money.
A common mistake we see being taught out there is only one or two ways to make money online which lack consistency. You may find yourself making $10,000 one month and $0 the next. If the offer you’re promoting goes down or the traffic source you’re running on kills your promotion techniques you’re in a lot of trouble. We’ve seen it happen time and time again.
At IMGrind.com we begin teaching Lead Generation Arbitrage. Basically you’re collecting leads (names, email addresses, etc.) and retaining that data as an asset all while arbitraging traffic out to offers from CPA networks. Building an actual asset is the first step to obtaining a consistent business. You have to have a core. This way if your traffic source boots you or an offer is pulled you still have a list of leads that you can re-market too. Remember it only takes a 5% conversion rate on an offer that pays > $30 to make a nice ROI (most of the time). With this strategy your able to incorporate your own micro continuity websites and begin replacing your CPA offers with them. With your own sites you’re able to create a recurring revenue stream of subscribers, which strengths the core of your company, making your asset valuable.
With our methods, we teach how to create long term websites with unique content that can easily be marketed on Google Adwords, Microsoft adCenter, Facebook, and other high volume websites. Basing your business around one or two traffic sources is down right dangerous. With the competition only a penny bid away, it’s possible to see your 100% ROI go towards nothing.
Recently we’ve been heavily emphasizing on mobile marketing and pay per call marketing. We strongly feel these two avenues will allow the industry to grow as a whole and where a lot of things are heading. Tablet usage is surpassing desktop usage and how many people do you see a day pecking away at their smartphone? According to International Data Corporation, by 2015 more people in the United States will access the web through mobile devices than through PCs (if not sooner).
As technology evolves we as Internet Marketers must evolve with it. Things move very fast in the online space and we have to move along in unison. By creating your own long term websites with growing value you’re able to place multimillion dollar media buys and not worry about the offer going down once you have it optimized. You’re able to tailor your media buys to laser target your offer’s demographics and sustain potential profits for life. Many people are amused when Ruck and I say the websites that make us the most money are being promoted with MULTIPLE sources of traffic some even being free (just because it’s organic traffic doesn’t mean it won’t convert like fire).
The Internet is getting more social every day. With Facebook, LinkedIn, Twitter, and Google+ all gaining new users at a rapid pace we must take advantage of these opportunities to interact on a personal level with potential customers. Advertising is not cool. However if our friends recommend a product or service we do not look at it like an advertisement. For example, we may be more inclined to eat at a certain restaurant if one of our friends posts a positive comment about their experience on a social network rather than seeing a banner ad on our favorite website. All of your web properties should contain multiple social media elements.
My advice to anyone out there just getting started, start with Lead Generation Arbitrage. Learn how to capture leads and monetize them with CPA offers and eventually your own offers. Don’t focus on one or two traffic sources, focus on driving traffic using the multiple sources out there including mobile. IMGrind.com aims to teach everything I’ve outlined in a simple, easy to understand manner. We’ve incorporated video training into our Community where Ruck and I actually draw things out on a whiteboard as well as walk through some of our own websites that make us money. We don’t just teach how to generate traffic with “pay per view” networks or just how to “media buy” we teach how to utilize all of the popular traffic sources to leverage your business for long term profits.
Remember to sustain a consistent business model you must have a core with a valuable asset. Don’t just think because you have one profitable campaign that your business is set for life. Start thinking long term and ways to grow with the ever changing online world.
Ryan Gray is the founder and CEO of NameHero, one of the fastest growing independent web hosts in the United States. Ryan has been working online since 1998 and has over two-decades experience in Internet Entrepreneurship.